This General Privacy Notice (“Notice”) describes the privacy practices of Wilson Language Training Corporation (“WLT,” “we,” or “us”). It applies to the information we collect in connection with your use of our services, including, but not limited to:
As used in this Notice, “WLT Services” refers to any of the above services.
This Notice does not apply to FUN HUB®, FUN HUB Practice® and our other digital products. For a description of our privacy practices for FUN HUB®, FUN HUB Practice® and our other digital products, please review our Digital Products Privacy Statement, available at here.
We are committed to respecting your privacy. This Notice constitutes the agreement between you and WLT regarding the WLT Services, and our collection and use of information you may provide while using WLT Services. By using or engaging with the WLT Services, you consent to our collection and use of information in accordance with this Notice. If you do not agree with the terms of this Notice, please refrain from using or engaging with any WLT Services.
Information We Collect & How We Collect It
We may collect several categories of information from and about users of WLT Services, including Personally Identifiable Information. The exact Personally Identifiable Information we collect depends on the nature of your interaction with WLT Services. As used in this Notice, “Personally Identifiable Information” refers to information that can be used to identify or contact you, such as your name, email or mailing address, or credit card information.
We collect Personally Identifiable Information from you when you provide it to us, when you create and maintain an account with us, when we provide you with WLT Services, to support your future service needs, and as we communicate with you about WLT Services. Some examples where you may provide this information to us include when you complete a purchase, register for professional learning trainings, use our Online Employment portal, filling out our Material Order Form, interacting with the chatbot on the Sites, complete a survey, or participate in a social media promotion.
When you provide payment information to us, including through our Material Order Form to make a purchase, the transactional information that you provide is transmitted to our processors in a safe, encrypted format. To maintain your security, your encrypted credit card information is sent to the credit card authority and approval status is sent back to us.
As you interact with our Sites, the choices you make may provide information concerning your interests and the appeal and efficacy of Sites features. We may use automatic data-collection technologies to collect certain information about your browsing behavior, including but not limited to, usage details, IP address, and other information. This information helps us better understand our users’ needs and helps us to provide a better and more tailored experience.
We use third-party tools, including, but not limited to, Google Analytics, MixPanel, DataDog, and Salesforce Cloud Marketing (“Third-Party Services”), to collect information about use of the Sites, such as how often users use our Sites and what features they use. These Third-Party Services may deploy or receive cookies, web beacons, or other technologies that collect and evaluate data on users’ behavior when you access the Sites. A cookie is a small file placed on your computer, and you may reject non-essential cookies by adjusting your browser settings. Because cookies can be used to provide certain functionality, if you disable your browser’s cookies feature, certain elements of our Sites may be unavailable to you. Our Third-Party Services may use non-cookie technologies that may not be impacted by browser settings that block cookies.
We use the information we receive from these Third-Party Services to maintain and improve the Sites and our products. For Mixpanel, more information about their data practices may be found online at http://mixpanel.com/privacy/. To opt-out of Mixpanel analytics, please go to https://mixpanel.com/optout/.
Google Analytics collects information such as how often users visit the Sites, what pages they visit when they do so, and what other sites they used prior to coming to the Sites. We use information generated in connection with Google Analytics for IT support, to understand how our Sites are used, and for marketing purposes. Google Analytics collects only the IP address assigned to you on the date you visit our Sites, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with Personally Identifiable Information, unless you have opted into receiving marketing communications from WLT. If you have opted into receiving marketing communications from WLT, then we may link your WLT account information with the information collected by Google Analytics, in order to better understand how our Sites are used and to better manage our communications with you. Google’s ability to use and share information collected by Google Analytics about your visits to the Sites is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. If you don’t want Analytics to be used in your browser, you can install the Google Analytics browser add-on.
How We Use Your Information
We may use your information to provide you with WLT Services, including for authentication and support of your access to our Sites, to respond to your questions and comments, to communicate with you regarding WLT Services or to support your future service requests or needs.
We may use Personally Identifiable Information to provide you with information concerning our programs and professional services, updates, for marketing purposes, to deliver our Sites and its contents to you, to provide you with any notices, and to fulfill any other purpose for which you provide us that information.
Also, we may use your Personally Identifiable Information to improve our programs, products and services and for our business purposes, such as data analysis, developing new products and services, identifying usage trends, and determining the effectiveness of our promotional campaigns.
We may also use this information for sales and marketing purposes, to deliver our Sites and its contents to you, to provide you with any notices, and to fulfill any other purpose for which you provide us that information.
Disclosure of Your Information
We may share your Personally Identifiable Information with service providers such as the Third-Party Services to perform tasks on our behalf and to assist us in providing WLT Services. For example, we may share your information with hosting service providers that host our Sites. We evaluate the privacy and security controls of these service providers before we agree to use their services. These service providers are bound by applicable laws and contractual obligations of confidentiality and privacy to protect Personally Identifiable Information.
We may share information between and among WLT, its subsidiaries, and affiliates for purposes of data analysis, and other business purposes.
Some colleges and universities that offer courses in teaching or education will partner with WLT to offer course credits to educators in connection with completion of certain trainings. In connection with those programs, we may share your information with the affiliated college or university for the purpose of confirming a particular educator is entitled to course credits.
Sometimes, WLT receives inquiries as to whether an individual is Wilson Reading System® certified or has otherwise participated in our programs. Our standard policy is to not disclose Personally Identifiable Information about participants in our programs. However, unless you specifically request otherwise in writing, WLT will share information regarding your attainment of WLT credentials and the level of participation in our professional learning programs.
WLT maintains a public map displaying the name, email, and general area in which services are offered for any active Wilson® Dyslexia Practitioners and Wilson® Dyslexia Therapists. This map helps parents find certified tutors for their children in their area. Tutors are given the opportunity to opt-out from being displayed on the map as part of their certification process. If you wish to be removed from the map, please contact registrarservices@wilsonlanguage.com.
We may also share your information with other third parties as described in the “Required Disclosures” section below.
How We Safeguard Information
In connection with providing certain WLT Services, such as operating the Sites, we will implement and maintain reasonable technical, administrative, and physical safeguards. For more details on our safeguards and our IT security program, please review our Information Technology Security Standards. We do not store any credit card information that you provide; that information is collected and processed by a third party that is compliant with the Payment Card Industry Data Security Standard. Due to the nature of internet communications and evolving technologies, however, we cannot provide, and disclaim, assurance that the information you provide us will remain free from loss, misuse, or alteration by third parties who, despite our efforts, obtain unauthorized access.
Accessing, Deleting, or Updating Your Information
You may opt out of receiving emails or other information from us by following the directions set out in this section below, or by using other methods such as links you may find on emails.
If you request, we will remove your name and other Personally Identifiable Information from our databases. Please understand, however, that it may be impossible to remove this information completely, due to backups and records of deletions. If you wish to remove your name and other Personally Identifiable Information from our databases, please email us at Legal@wilsonlanguage.com with the term “Remove” in the subject line, and send the email to the address listed in Section 15 (“Contact Us”). As an alternative, you may write to us with your request at the mailing address listed in Section 15the “Contact Us” section below. If you request to remove some information that is required in order to provide you with any WLT Services, we may not be able to continue providing these services. For example, if you request we remove your email from our database, we may need to cancel your account in our Sites, since an email is required to login. In addition, please understand that it may not be possible to remove certain information completely, if we must retain the information for permitted business purposes or to comply with applicable laws or orders.
Rights Under the European Union General Data Protection Regulation (GDPR)
WLT would like to make sure you are fully aware of all of your data protection rights. Every user from the European Union or subject to the protections of GDPR is entitled to the following:
When users use WLT Services, WLT acts as data controller.
If you would like to exercise any of these rights, please contact us according to the instructions listed in the “Contact Us” Section of this Privacy Policy below.
Privacy Protection for Children
The Sites and our social media content are not intended for children under 16 years of age. We do not sell products or services for purchase by anyone under the age of sixteen (16) and we will not accept or request personal information from individuals we know to be under 16. If you are under 16, do not use or provide any Personally Identifiable Information on the Sites or in connection with our social media content. If we learn that a child under 16 has provided us with Personally Identifiable Information, we will delete this information from our databases.
Links to Other Websites and Social Networking
To give you access to other helpful information, we may provide links to other sites. We provide these links as a convenience, and WLT does not endorse the content or services offered by, or the privacy policies or terms of service applicable to, these other sites. Our Notice covers only information we collect from WLT Services. Other sites to which we link may have privacy policies that differ considerably from our Notice. We have structured WLT Services to make it reasonably clear when you leave our Sites and enter another website. We encourage you to review the privacy policies of each site you visit through our links, to ensure you are comfortable with these policies. We are not responsible for the conduct or policies of these third parties.
WLT may use social networking platforms, such as Facebook, Twitter, LinkedIn, Instagram or YouTube to communicate with you, or to offer WLT Services, or for marketing promotions. Also, some tools on our Sites allow you to share content from our Sites through a third-party social network. We do not control these social media platforms or your profiles on these services, nor do we establish privacy rules on these sites for how your personal information will be collected or used. If you use these social networking websites or the tools associated with them, please be aware that third party social networking services have their own privacy policies and/or terms of service, and we advise you to read them.
Required Disclosures
We may disclose Personally Identifiable Information as may be required in legal proceedings, or in response to a subpoena, court order, or administrative order compelling disclosure. We may release Personally Identifiable Information as WLT deems necessary or appropriate to protect against harm to the rights, property, or safety of WLT, its employees, customers, or other persons. In addition, we may also disclose Personally Identifiable Information to a buyer, affiliate, or other successor entity in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of WLT’s assets, in which personal information held by WLT about WLT Services users is among the assets transferred.
Changes in Our Notice
We review this Notice on at least an annual basis and make updates from time to time, for example, to reflect changes in the law and to provide more clarity on our practices. When we make any changes, we will provide notice by updating the “last updated” date at the top of this Notice indicating when it was last revised.
CCPA and Other State Consumer Data Privacy Laws
If you are a resident of California or certain other states that have enacted consumer-privacy laws, you may be afforded additional privacy rights under those laws. Click here to read more about these rights and how to exercise them.
Location of Data
The Sites and other systems used by WLT to provide WLT Services, are managed and hosted in the United States and are not intended to subject us to the laws or jurisdiction of any jurisdiction other than that of the United States. If you are using WLT Services from outside the United States, you understand and consent to having your information processed in the United States. United States data protection and other relevant laws (including those laws regarding the use of cookies and other tracking technologies) may not be the same as those in your country.
Contact Us
You may contact us, for any reason, by email as follows: Legal@wilsonlanguage.com.
You may contact us by mail as follows:
Wilson Language Training Corporation
47 Old Webster Road
Oxford, MA 01540